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By Allan Zaremberg, President and CEO of the California Chamber of Commerce The top priorities for California’s next governor ought to reflect what is on the minds of Californians. With our diverse population, geography and business community, no single issue hits all our needs, unless the economy is bad. Then there is no other issue. It…

People buy from people they know, like, and trust. While you might be in the right place at the right time when someone is up against it, and they may buy from you once without knowing, liking, or trusting you, for them to return, you’ll need more than luck. Know and trust generally come along…

Have you considered joining the Whittier Chamber? Are you wondering if it’s worth the investment? Or maybe you haven’t considered it at all because you think it’s the kind of thing that only insurance agents do. Maybe you think your business is too small or chamber membership isn’t necessary in today’s world. Don’t fool yourself.…

This may be the week for ghosts and goblins, but ghastly creatures aren’t the only things that can haunt a small business owner. Making any one of the 7 common marketing mistakes below can have frightening consequences for your small business. Find out what you have to fear from these marketing mishaps, how to avoid…

Bowling is a lot of fun, and playing on a team with your friends can make it even more fun. All fun aside though, you can actually learn a lot about business from playing in a bowling league. Read on for some of the key lessons you can learn on the lanes. Teamwork Is Everything…